Role-Play
- EZ Marketing
- Feb 2
- 1 min read
Updated: Feb 9
THE Humble 100 and EZ Marketing Clients are able to attend "Be The Author" every Thursday from 1:30 to 2:00 PM. It's an incredible exercise that has evolved over the past 5 months.
The guidelines of the exercise are as follows:
š„ Start: What objection has been impossible for you to overcome this week?
š„ Role-play the objection and allow the team to provide feedback on a talk path.
š„ Write down the suggested talk paths.
š„ Review and tweak the talk paths to meet the following criteria:
š¹ Is rebuttal short and does it force the prospect to provide an answer?
š¹ Does the rebuttal move you closer to your intended outcome?
š¹ Does the rebuttal reposition yourself to attempt to close again?
š¹ Do you have a talk path to overcome the second and 3rd objection? Once the talk path is established then you role-play it every day until you can say it in your sleep.
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